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Outsourcing your social media work

December 25, 2017July 26, 2018 ChrisBusiness Tips

Outsourcing your social media work to an agency can save you time and money, whilst helping you maximise return on investment. For the small price you pay an agency to create and publish content for your brand, they can be Read More

Branded freebies for your customers

November 17, 2017December 8, 2017 ChrisBusiness Tips

Giving away branded freebies to your customers can be a great idea, especially if they’re going to have practical use to the client, such as a mug, pen, keyring or mouse mat. It’s a nice way of saying thank you Read More

Defining your ideal customers with a customer profile

October 21, 2017December 8, 2017 ChrisBusiness Tips

To have a successful business, you need a successful marketing strategy. Before you even begin marketing your business, products or services, you need to know who your ideal customer is. Every product or service you offer requires a customer profile, Read More

Importance of knowing your own niche

September 30, 2017December 8, 2017 ChrisBusiness Tips

Having a business is one thing, and making it successful is another. It is important that you are the expert on your business and you know its niche inside out. Doing research daily in your niche is so important if Read More

The importance of referrals

September 22, 2017December 8, 2017 ChrisBusiness Tips

Referrals are important to every type of business. There will always be an element of ‘word of mouth’ that helps your business, and that’s why it’s so important to make sure you do all you can to keep customers engaged Read More

What’s a Buyer Persona?

August 23, 2017December 8, 2017 ChrisBusiness Tips, Product Development

If you’re starting a new business, one thing you’ve probably heard of but don’t know much about just yet is buyer personas. So what are they? Buyer personas are fictional, generalised representations of your ideal customers. They are designed to Read More

More Businesses are Turning to Social Media

July 31, 2017December 8, 2017 ChrisBusiness Tips

Social Media can present businesses with an array of opportunities in terms of marketing and sales, and many businesses now utilise social media platforms as part of their digital strategy, but why is it suddenly so popular? Everybody is doing Read More

Considering Customer Research

June 25, 2017December 8, 2017 ChrisBusiness Tips

Customer research, also known as market research, is an important part of business development. To be successful, you need to know who your customers are, how they live and what they’re interested in – and good quality research can give Read More

Business Tips: Going Niche

May 18, 2017December 8, 2017 ChrisBusiness Tips

Many entrepreneurs jump into a business built around a product or service that they think will be successful but is that really the way to go about it? We think not, and rather than focusing on a product or service, Read More

What is Proof of Concept?

May 13, 2017December 8, 2017 ChrisBusiness Solutions, Product Development

In simple terms, proof of concept is evidence, typically deriving from an experiment or pilot project, which demonstrates that a design concept or business proposal is feasible. As an example, a company may be given the go-ahead or awarded a Read More

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